When building a website, once you get past the aesthetics, most photographers will ask how can we “keep it fresh”, “keep it low maintenance”, and “keep it at the top of Google.” After all, looks can only go so far! Would you believe that having a frequently updated blog on your website is actually the […]
read more
How to get and keep recurring customers. Everyone knows it’s easier to have an established business versus a start-up. The reason why can be whittled down to one single component: repeat clients. Not only are recurring clients a set source of income, but they also bring with them a wide assortment of additional (and profitable!) […]
read more
No matter the type of business, it seems every website has its own version of an “About Me” page but not all are successful. Of course, when you think about it, it makes complete sense. You need a place to tell your story and highlight all the skills you have that make you better and […]
read more
In today’s world, with so many online choices, you have to make sure your above-the-fold plan is solid. What is above-the-fold? It is a term that refers back to a printed newspaper. When the paper is folded, everything you can see on top is called “above-the-fold.” Just as it’s considered the most important part of […]
read more
1. Who is leading the show? My sister hired a web designer for her new coaching business a few years ago. She didn’t know how to choose the best web designer so she went with someone who seemed knowledgeable and offered a fairly cheap price. Sadly, it was before I started my web design biz. […]
read more
Your children aren’t really cooperating when you ask them to sit down and smile at the camera, are they? I’ll tell you a secret… Most kids aren’t. Even during my photo shoots, the little ones rarely will do that. Why? Cause it’s just not fun! Taking a (sharp) portrait of your children looking and smiling […]
read more
The thought of trying to coordinate a normal family photography session can seem daunting. There’s the date selection, outfit coordination, and the inconvenient timing of good light. Coordinating an extended family session with more than just your nuclear family may seem insurmountable. I’m here to tell you 5 good reasons why you should absolutely consider […]
read more
I’m sure all the other northern photographers will be able to relate to this. I’m a family and baby photographer and every winter my business dies. I really wanted to try to improve this situation, so this past winter I offered a few heavily discounted sessions. The shoots took place indoors at the client’s home. […]
read more
Selecting a family photographer that can take great photos of you and your crew, isn’t difficult if you know exactly what to look for. Here are my top tips for choosing a family photographer. Tip One: Great Family Photos The first sign of a great family photographer is great photos, right? When you look at […]
read more
Newborn photography is a relatively new concept, and it’s becoming more and more popular every year. For ages, the most photographed event of our lives has been the wedding ceremony. Couples plan for years organizing every detail – large and small. Choosing the perfect wedding photographer is a task in itself. Finding the right person […]
read more
