There is something a little bit magical about planning out your mini session ideas. It’s the time when it is not only completely ok to let your artistic side go wild and create the photo backdrops of your dreams – your clients expect it! One of the key components of a successful mini session campaign […]
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Mini sessions. Is there a more divisive topic amongst photographers running their own business? Love them or hate them, they can be huge moneymakers for a minimal investment of time- and the money they bring in is only the tip of the iceberg. Some additional bonuses of mini sessions are: The ability to grow your […]
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I’m an organizational geek. With my new biz, I decided to get a new organizational program to help me track leads, schedule “to-do’s” and make emails pretty. I’ve been checking out a couple of different programs. I don’t know why I get so excited about organizing information and creating systems – but I do! I […]
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Building a new website for your photography business is a huge undertaking. Here are tons of ways you can generate hype for your website launch. Other than maybe your camera, it is the most significant resource your photography business will have and offers the most direct return on investment. It’s the potential client’s first look at […]
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“You can’t please everyone.” This is especially true when trying to define your ideal client. It’s a concept many of us learned in childhood but for some reason when you start your own photography business the lesson goes out the window. We’re programmed to want to make every possible sale and be appealing to everyone. […]
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Over the past few years, Asheville and Western North Carolina have become an absolute haven for photographers. There are so many Photography resources in Asheville and the surrounding area. And is it any wonder? We have a wide variety of some of the most picturesque vistas anywhere! With the growing number of both amateur and professional […]
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How to best handle potential photography inquiries. Your marketing strategies and new online presence worked! You’re getting photography inquiries from sources you would have never reached before. As excited as you may be, there’s also a slight feeling of: “Now, what do I do?!?!” and concern with how you can keep things rolling. You’ve done […]
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Why reviews are imporant to your photography business. Is there a more satisfying feeling than getting a raving, 5-star review from a client? I don’t believe there is, but what’s the best way to request a review from your client? No matter how long you’ve been in the business, knowing your client loved and valued […]
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It’s virtually impossible to have a successful business without also having a website. Since it’s often the first thing a potential client will see, it can make or break a business. Within that first impression, the homepage can be your only chance to grab a client’s attention. Just a little bit intimidating… Now, add the […]
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When building a website, once you get past the aesthetics, most photographers will ask how can we “keep it fresh”, “keep it low maintenance”, and “keep it at the top of Google.” After all, looks can only go so far! Would you believe that having a frequently updated blog on your website is actually the […]
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